Media and Communication Studies – Örebro University
2011 – 2014
Bachelor thesis – Varumärkesidentitet, på burk.
With social semiotics we dug deep into color theory, typography, design elements and press imagery to understand how they – together, form brand values. The targeted brands where Red Bull and Monster Energy. Energy drinks where specially interesting since they basically taste the same, it's all in the branding. Read it.